Xsolla Blog

Secondary Steam Features for Developers

Posted by Justin Llewellyn on Nov 19, 2014 3:05:29 PM

Steam has been one of Valve's greatest successes and paramount for game developers to utilize. In the past we've talked about Steam sales as an important element of the store along with the curator and workshop features. 

For today's post, we're going to give you a one stop source for the additional features that you can leverage to help build awareness for your game and that developers should know about if they're going to be on Steam.

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The Evolution of the Video Game Market -- Digital Stores

Posted by Justin Llewellyn on Nov 14, 2014 1:23:04 PM

When it comes to the Video Game market, digital transition has been one of the most far reaching changes in the Game Industry; affecting how games are played, designed, bought and sold for all areas of the industry. 

And while there are still some areas that have to be figured out, the digital market has been a boon to the Game Industry.

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Alternative Sales Strategies for Digital Stores: Marketing Events

Posted by Justin Llewellyn on Oct 24, 2014 11:08:35 AM

Wrapping up our look at some of the new sales strategies that developers have is an unusual category. 

Marketing events are unique situations where a store or a developer tries something new to capture the attention and sales of the consumers.  And while there haven't been too many of these, the ones that have happened are interesting enough to discuss.

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Steam's Workshop and the Power of Consumer Creativity

Posted by Justin Llewellyn on Oct 16, 2014 1:23:11 PM

Steam has over the years been a major force in changing how games are being bought and sold. And for today's post we're going to look at what they've done to improve the modding community.

As a developer, mods aren't exactly high on the importance list for your game, but the value they can add to consumers can be huge for improving your game's shelf life.

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Interview: Latin American Payment System - BoaCompra

Posted by Ernest Chung on Oct 14, 2014 12:28:37 PM

According to recent reports observing the spending behavior of 37 million paying gamers (SuperData Research), the Latin American digital gaming industry is booming at an astounding $4.5 billion with projections of 16% growth year-over-year.

 

 

There has never been a better time to focus on Latin America as everyone is racing to get their foot in the door and grab a piece of the pie that is the digital games market. Latin America is also forecasted to grow to $5.3 billion in 2015 (SuperData Research). One reason for this is because of popular MOBA games such as League of Legends, which is currently the most popular game within Brazil. According to the research, the average lifetime value of any given gamer within Latin America equates to approximately $90.

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Exploring Steam's Digital Item Economy

Posted by Justin Llewellyn on Oct 8, 2014 2:56:17 PM

As we've talked about plenty of times on the Xsolla blog, the digital market has become one of the biggest changes to how we buy, sell and design video games. And at the heart of this restructure is how digital items are now a part of an economy thanks to Valve and Steam.

For today's post, we're going to talk about what these items are and why they are meaning big bucks to both the developers and the consumers.

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The Problem with Open Ended Production Models

Posted by Justin Llewellyn on Oct 3, 2014 11:20:44 AM

Double fine’s announcement of being unable to finish Space Base DF-9 has caused an increased in people's distrust of Early Access. And while we've talked about Early Access recently in another piece, there is more here to look at from Double fine.

In a post explaining the situation, Double fine owner Tim Schafer said that they were using an "open ended production" to create the game or in other words, working on the game for as long as there was money coming in. This type of development model may be popular in the days of crowd-funding and Early Access, but is not the best for creating a video game.

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DDOS Attacks and their Threat on the Game Industry

Posted by Justin Llewellyn on Sep 2, 2014 1:25:28 PM

Recently, fans of Blizzard had good and bad news in the form of the first major update to Diablo 3 Reaper of Souls and Battle.Net -- Blizzard's online network being a target of a DDOS attack. 

The attack made it almost impossible to play any games from Blizzard and adds them to the growing list of game designers being affected by DDOS attacks. For today's post we're going to examine what are DDOS attacks and why attacks on the Game Industry are escalating.

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The Rift and the Steambox: What Designers Need to Know

Posted by Justin Llewellyn on Jul 7, 2014 11:16:37 AM

The game industry is one of the fastest moving industries around as new technologies and hardware are introduced regularly. This in turn can make it difficult to keep up with the changing trends or hot topics. 

For today's post, we want to talk about two big upcoming hardware releases that if you haven't heard about, you really want to keep your eye on them.

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Why Analytics Matter in the Game Industry

Posted by Justin Llewellyn on Jul 2, 2014 4:14:39 PM

When most game companies think of examining a video game, they are usually talking about game testing or reviews from game journalists. But one are that is gaining popularity is the use of analytics to give more information to designers on how their game is being responded to by the consumer.

Today's post talks about the importance of game analytics software and what Xsolla's own analytics software can do help you with your title.

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