Xsolla Blog

Credit Card Blog Series: Analyzing User Payment Behavior

Posted by Justin Llewellyn on Apr 23, 2014 3:25:00 PM

Credit cards and their usage in mobile technology is an ever-evolving topic, which has revolutionized and shaped how users consume content. Here, we are 5 deep start a 12-part series discussing credit cards' evolution in regards to their mobile usage and customer base, how people around the globe are utilizing them, and where they are going in the future.

Credit cards payments are useful for analyzing customers' behavior.

Credit cards allow us to track user payments, as we've seen in this blog series already in regards to geolocation and more. Analyzing user payment behavior is another way in which credit card can help us and our users. There are two major ways in which analyzing user behavior can be beneficial: for security purposes and for functionality purposes.

It is imperative "to analyze user payment behavior and make a model of normal behavior for a user or groups of users", says Vladimir Karnishin, Head of Card Acquiring and Risk Management at Xsolla.

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