Credit Card Blog Series: Analyzing User Payment Behavior

Credit cards and their usage in mobile technology is an ever-evolving topic, which has revolutionized and shaped how users consume content. Here, we are 5 deep start a 12-part series discussing credit cards’ evolution in regards to their mobile usage and customer base, how people around the globe are utilizing them, and where they are going in the future.

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Credit cards payments are useful for analyzing customers’ behavior.

Credit cards allow us to track user payments, as we’ve seen in this blog series already in regards to geolocation and more. Analyzing user payment behavior is another way in which credit card can help us and our users. There are two major ways in which analyzing user behavior can be beneficial: for security purposes and for functionality purposes.

It is imperative “to analyze user payment behavior and make a model of normal behavior for a user or groups of users”, says Vladimir Karnishin, Head of Card Acquiring and Risk Management at Xsolla.

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Singapore Payment Market Overview

The technologically savvy and trade-oriented market economy of Singapore sports many positive characteristics in a struggling world economy such as the present. Some notable characteristics include being ranked as the most open economy in the world, the least corrupt, most pro-business, low tax rates, and the third highest per-capita GDP in the world (Purchasing Power Parity Index).

Singapore Market

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Alternative App Stores: Issues with the Mobile Market

Today marks the beginning of a series of articles about alternative mobile game markets. Within these blog posts, we would like to highlight the profitability of web-based games (and some mobile) that use alternative billing systems for world-wide success. 

Due to the rampant popularity of the iTunes App Store and Google Play, many believe these are the only places to go when releasing a game. While many find this option the way they’d like to start, it is important to note that there are other routes that can ensure a successful game lifecycle. In this series we will examine regional markets and what  other markets could help your game release.

There are more alternative app stores than ever before. See how they can work for you.

There are more alternative app stores than ever before. See how they can work for you.

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How to Turn a Profit from Microtransactions

Credit cards and their usage in mobile technology is an ever-evolving topic, which has revolutionized and shaped how users consume content. This is part 4 of a 12-part series discussing credit cards’ evolution in regards to their mobile usage and customer base, how people around the globe are utilizing them, and where they are going in the future. 

Microtransactions and how to make these little purchases add up.

Microtransactions and how to make these little purchases add up.

We’ve already discussed the advantages of in-game purchases truly being in-game to increase conversion rates and keep users engaged. Credit cards factor into this when they are linked up to a user’s account or third party payment system. With an active credit card on file and an effort to keep users in-game while they make purchases, let’s take a look at how you can profit from microtransactions.

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A Glance at Brazil’s Gaming Market

The gaming industry is an ever-evolving entity which is gaining traction with every innovative step technology takes to improve gameplay for gamers.

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